Founded in 2000, d'strict began as a global web design company. Then extended the business landscapes into the cross media product and solution developments in the fields of advertising, entertainment, education and art marketing.

Our global signature practice is comprises of tangible digital & software development, creative contents planning, production and comprehensive cross media execution. These unique disciplines and tangible product R&D outputs allow us to craft revolutionary brand launching show, event, concert and environment designs such as media façade, and diverse interactive brand space innovations.

120 experts are crafting innovative landscapes in immerging & cross media designs through ground breaking global projects and innovative R&D outputs.

Since 2000, d'strict has provided game changing innovations to global brands with our multidisciplinary digital design & marketing expertise. Our DIGILOG UX principles converge analog sensitivities and digital innovations to create tangible innovations in our daily life.

As a result, we have unveiled numerous world class R&D outputs in the field of outsized multi-touch screen, motion & sound sensing technology, and stereoscopic 4D stage production.

2000: Founded in 2000, company crafted Korean web design trend & new orders in digital market. d'strict also defined the 'Web Design Standard' for Samsung Electronic ecommerce architecture and it became the standard global online platform until now.

2002: The concept of 'micro site' was adopted with the beginning of Samsung electronics' Comdex Promotion Site development, and it has been used as a key definition and manual for global Samsung online campaign.

2004: Extended business portfolio into mobile UI/GUI, new device UI and new image display and carried numerous innovation projects for global brands.

2005: Completed 'UX Design Company” vision statement and methodology and applied to world class design & IT renovation projects.

2009: Opened branch office in NYC, and first UX Studio in Korea. d'strict started to produce tangible UX products and applied products to the Samsung global launching events in 6 countries.

2010: In addition to the Olympic, CES and Samsung Wave global launch project, d'strict showcased the world's first 4D theater art performance genre by converging traditional percussion arts and 3D holographic stage performance. Digital versus analog, tradition versus contemporary and maestro versus digital innovator, all of these dissimilar contexts and metaphors mixed together and created the monumental 4D theater art performance.

We transform people's daily experiences in various fields by pursuing endless UX renovation research and development. We labeled it as 'd'strict 2.0.'

Our vision is based on the embodiment design through human centric digital interfaces and experience design principles via our five senses. This is a new design statement where we adopted form Dr. Lee Eoryeong, on e of the prominent scholar in 21st century.

DIGILOG theory embraces new metaphors and direction in next generation informational culture and society. He claims the positive future information society architecture through his 'Digilog statement.' It nullifies existing binominal theorem and constructs a new ideas of overcoming a negative side of internet and its limitation that overwhelms our society today
– Lee Eoryeong

Our DIGILOG UX principle is not limited to digital or analog solution, rather it is a focused approach to enrich human lives, landscaping next decade vision statements and innovative execution models in the field of business marketing, advertising, entertainment, and education.